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U Black is an Italian brand, born in 2016 thanks to the passion for horse riding of its founder, Lorella Casalatina.

Lorella wanted to transform her love for Unno, a black man from Puglia, into something that left a mark and could be shared by others. Thus U Black was born.

The first Total Black collection was born with the idea of ​​expressing the pleasure of getting excited through a product. To dress a pure and indomitable emotion.

U Black is a lifestyle, an experience. Black is the common thread of all the collections for the horse and the rider.